Hindsight is 20/20. It is not easy to be the first mover. It is much easier to stand down than to endure the mocking and discouraging comments of others. When Steve Jobs announced the iPad, it was greeted with laughter by the majority of the tech community. After selling millions of units in record time, the laughs died out.
Derek Sivers presented this 3-minute video at the TED conference in 2010.